METAVERSE – WHAT is it and is it the NEXT BIG THING?

Everyone is talking about the Metaverse. But why are companies like Facebook and Microsoft putting so much time and money into this new “world”? In the early ’90s, in his book ‘Snow Crash’, Neal Stephenson described the Metaverse as being immersed in a space consisting of virtual reality, mixed reality and augmented reality, along with all the tech you own. But there’s so much more to it.

We all know how important it is to interact with other people. The Metaverse offers the possibility to sit online in front of a screen but at the same time feel like being in a real space. Our private as well as professional lives can be completely changed by this. True to our motto ‘New is Good’ I am of course also following this topic with great enthusiasm.

But new technologies are also always viewed critically. People need to be taken out of their comfort zone to discover new things.
So does the Metaverse have a future? Is it the next big thing? Let me know about it in the comments!

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Our videos and VLOGs are about our journey to New Work. And since New Work is about the things that we really, really want to do it’s an exciting journey that is nowhere near the end.

I am one of the crew members and founder at BLACKBOAT. A digital consultancy specialized in New Work and Cloud Collaboration. http://www.blackboat.com. In this role I am also quite frequently on stage as a keynote speaker (http://www.christophmagnussen.com). But my true passion is filmmaking. You will see a lot about this topic this year. We are currently building something new!
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